March 1, 2024


It's the Technology

Robinhood Ripple Effects: How Online Communities Have Impacted The World of Investment and Crypto


The COVID-19 pandemic brought with it plenty of disruptive forces restricting industry and the way we socialize with our friends. Nevertheless, it also seems to have enabled folks to coordinate in their masses to make dollars by pumping up shares and cryptocurrencies. Have we turn into embroiled in the age of crowdsourced investments?

During late 2020 and early 2021, social media networks like TikTok and group platforms like Reddit have been inspiring consumers to strategically make investments funds on mass into assets that either evoke nostalgia, surface to represent price, or are simply just built on meme tradition in a bid to inflate their value and make buyers a major windfall. 

Let’s look at 3 situations the place online communities have effectively prompted a ripple throughout the stock and cryptocurrency markets:

Reddit’s GameStop Revolution

The most famous example of online communities confounding experts and creating a surging asset by means of mass financial investment can be discovered in early 2021’s pumping of GameStop shares by a Reddit-centered team referred to as WallStreetBets

As institutional investors, like the $13bn hedge fund Melvin Cash observed an prospect to small sell shares in the battling computer system retailer, GameStop, WallStreetBets experienced other tips for the nostalgia-inducing chain. 

Believing that the inventory was undervalued, the Reddit group’s members piled their money into GameStop creating the share price to skyrocket.

(Picture: Statista)

As the investments began to trigger GameStop shares to rise, the limited-offering hedge cash ended up pressured to re-purchase their positions in GameStop, prompting a further rise in the value of its shares at the price tag of their have bottom line. 

(Impression: Vox)

As we can see from the chart higher than, losses aren’t uncommon in the entire world of hedge resources, but at an believed $12.78 billion dollars misplaced, the GameStop fiasco experienced turn into 1 of the major losses of 2021 for small-sellers. 

TikTok Pumping Ripple, DOGE, and Compact Cap Altcoins

Reddit is not the only network that’s been encouraging mass investment into property. 2021 also observed TikTok consumers band alongside one another to mail various tiny cap altcoins – the most popular staying the meme-primarily based asset, Dogecoin – on important, albeit brief, price rallies. 

In November, TikTok users banded alongside one another to mail the cryptocurrency Ripple on an amazing surge that hadn’t been observed since XRP was coming down from its final all-time significant rally in 2018. 

“This is your second to be Elon Musk…I introduce you to $XRP,” commented the Twitter account @TikTokInvestors. Despite the fact that Ripple tripled in benefit at its peak, the success was shorter-lived. 

Regardless of properly-documented regulatory issues, the value rallies of 2021 despatched the worth of XRP/USD hurtling in the direction of $2 for the very first time given that January 2018. Having said that, like many sentiment-pushed pumps, investor desire dwindled in the course of the 2nd-fifty percent of the 12 months in advance of finding a selection of involving $.30 and $.40. 

The Rise of the Memes

The fallout from the GameStop pump was a watershed moment for social investing. The occasion brought about some electronic exchanges to restrict user invest in solutions, avoiding some investors from buying stocks in GameStop. There ended up even accusations that Robinhood, a person of the most popular buying and selling platforms, experienced begun car-selling people’s GameStop holdings. 

The fiasco drove some social buyers away from stocks and shares and into the entirely far more decentralized, open up and unstable world of cryptocurrencies. 

There are plenty of functional and purposeful cryptocurrencies offered in the earth of crypto – from the multi-functional DeFi projects that could provide a glimpse into the potential of finance, to Ethereum, which boasts a blockchain community that is highly developed adequate to aid ground breaking economic apps. 

Nonetheless, Reddit end users turned their interest to Dogecoin, a cryptocurrency produced as a joke centered on the famed Shiba-dependent meme to start with established nearly a decade ago. 

DOGE is a very low-benefit coin that hasn’t undergone any specialized upgrades given that 2015. Nevertheless, it’s created a vivid community of supporters – one of whom is the world’s richest guy, Elon Musk

(Graphic: CoinGecko)

The scale of DOGE’s rally was incredible. The value of the asset leapt nearly 6,000% between January 1st 2021 and its peak on Could 8th. 

In spite of a subsequent correction, the rampant achievements of Dogecoin exhibits that investments can be effective at the very least for short time period holders, even if they are produced as a joke. 

With the decentralized character of cryptocurrencies, we may discover additional people turning absent from Robinhood and toward more substitute exchanges that offer you some form of cryptocurrency financial commitment together with standard shares and shares. 

In a globe recovering from a pandemic which is viewed far more folks interact on line, we could see far more mass investments created via the power of community and social media as markets commence to present indications of recovery later on in 2022 and 2023. 


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